Petition · past parliament · Department of Health and Social Care

Allow the collection & redemption of store points when buying stage 1 formula

Closed 264 signatures

What the petition asks

You are unable to earn Boots Advantage Card points, Tesco Clubcard or Nectar points when buying stage one baby milk, as it is perceived to discourage breastfeeding. I believe this law should be changed so that families who can't or choose not to breastfeed their children are not being penalised.
The Infant Formula and Follow-on Formula Regulation 2007 prohibits the promotion of formula feeding & this includes allowing families to earn points for buying stage one formula, points can also not be used to buy formula. Points are available when purchasing items relating to breastfeeding (breast pumps/ pads etc). Therefore I believe it to be discriminatory against those who can't or don't want to breastfeed their children that points cannot be collected against stage one formula.

Timeline

13 Dec 2021 Petition opened for signatures
13 Jun 2022 Closed to new signatures

Key facts

Signatures 264
Status Closed
Department Department of Health and Social Care
Opened 13 Dec 2021
Closed 13 Jun 2022

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Source: the official petition page. Last checked 15 Jul 2026.