Petition · past parliament · Department of Health and Social Care

Remove restrictions on promotional deals and discounts for baby formula

Closed 227 signatures

What the petition asks

Urgently amend infant formula legislation to allow retailers to offer promotional deals and discounts for baby formula, and to make it clear that retailers can accept loyalty points, food bank vouchers and store gift cards as payment for infant formula.
Many supermarkets do not accept points or vouchers towards baby formula and supermarkets are not able to offer the product in any deals either. This makes it much more expensive for caregivers – who may be unable to breastfeed – with some struggling families resorting to stealing baby formula. Data from First Steps Nutrition shows that the cheapest brand of formula milk has risen by 45% over the last couple of years.

Timeline

24 Nov 2023 Petition opened for signatures
24 May 2024 Closed to new signatures

Key facts

Signatures 227
Status Closed
Department Department of Health and Social Care
Opened 24 Nov 2023
Closed 24 May 2024

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Source: the official petition page. Last checked 15 Jul 2026.