Petition · Department for Business and Trade

Ban the use of generative AI in product advertisement & listings in all sectors

Closed 121 signatures

What the petition asks

Ban the usage of generative AI images in product advertisement, as well as on websites/apps for product listings.
We think that the use of generative AI images in product advertisement leads to misleading the customers into buying products that do not match the actual products the customers receive. With increasingly more advanced AI technology, we feel it is necessary to protect the customers, especially those who are not familiar with the current AI abilities and are more vulnerable to falling victim to what we see as predatory tactics.

Timeline

29 Aug 2025 Petition opened for signatures
28 Feb 2026 Closed to new signatures

Key facts

Signatures 121
Status Closed
Department Department for Business and Trade
Opened 29 Aug 2025
Closed 28 Feb 2026

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Source: the official petition page. Last checked 11 Aug 2026.