Petition · Department for Business and Trade

Ban electronic shelf labels in shops

Open for signatures 81 signatures

What the petition asks

Ban the use of electronic shelf labels and the possibility of dynamic pricing via these electronic shelf labels in shops.
We are concerned behaviour surveillance technologies and AI may be used to charge people more based on their circumstances and habits. This could exacerbate inequalities as more economically desperate people could be charged more for essentials. We believe this is an affront to a free and open society and democracy. We believe any claims of saving carbon are a non-starter as this has such a minuscule impact to be useful.

Timeline

10 Feb 2026 Petition opened for signatures

Key facts

Signatures 81
Status Open for signatures
Department Department for Business and Trade
Opened 10 Feb 2026

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Source: the official petition page. Last checked 26 Jul 2026.